Women in Business: Eli Madrigal – Rancho Markets

Above: Rancho Market managers Mery Borrome and Brenda Leon, not pictured, Eli Madrigal.

Eli has worked very hard to succeed in a male-dominated industry, and promotes internally to see women equally represented in her company.

Eli Madrigal is the owner of the Rancho Market Grocery Store Chain. She’s been running them very successfully for fourteen years. There are nine stores along the Wasatch Front, most surrounding the Salt Lake City area, but we are pleased to have two stores in Ogden, 905 E 26th ST, and 404 Washington Blvd.

One of the best things about Rancho Markets is the produce. They have great prices on staples such as apples, bananas, lemons, and limes. It’s the best place to stock up on avocados, peppers, and jicama. Jicama is one of the best fresh veggies out there, and if you’ve never tried it, you should. Eli and her team work very hard every day to make sure everything is fresh. They work directly with the farmers to find the best produce in each season, and they are always looking for a great deal to pass along to their customers.

A new project for Eli and her team has been the ice-cream counter. They make yummy Mexican-style ice cream right there in the store. They have the basic traditional flavors, vanilla, strawberry, and chocolate, as well as some more adventurous choices such as mango-chili, tamarind, watermelon, passionfruit, and coconut-pineapple. “My favorite is strawberry vanilla,” Eli says. Come and bring your kids for ice cream and see what their favorite will be. They have a great selection of specialty flavors.

Rancho has been working directly with a locally-owned family farm called Spring Creek to make the best quality grass-fed beef available in their stores. They have spent a lot of time to find the finest product around. Make sure to ask for it when you stop by the meat counter.

Rancho has its own factory that produces tortillas, tostadas, tortilla chips, and corn flour. This gives them total control over the quality of the products, and they can be shipped fresh to the stores every day.

As CEO, Eli is very committed to building skills within her team. She hires, trains, and promotes internally. She has worked very hard to succeed in a male-dominated industry, and she works to see women equally represented in management positions in her organization.

Be sure to check out the new Rancho Market App! You can install it free on your phone and have exclusive daily deals right at your fingertips. Their website also has daily specials, and they look delicious.

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